Air-Activated: Innovative formula uses oxygen in the air to preserve hair’s subtle variations. Shuts Off: Shuts itself off so it can’t over colour. Always looks natural. Easy: No mixing, no mess. Just comb in, shampoo out. Takes only 10 minutes. Gentle: No peroxide and no ammonia formula makes it the gentle haircolour. The End of Unnatural Looking Haircolour Traditional haircolour products contain peroxide and/or ammonia, and can over-colour hair making it look unnaturally dark and flat. This Just For Men innovation is activated by oxygen in the air instead. It preserves the natural, subtle variations in your hair. Online Shade Selector Tool at JustForMen.com/shade For more tips on selecting your shade visit: www.justformen.com. Picking Your Shade is Easy The amount of grey you have guides which shade is best for you. If your natural hair colour is: Dark Brown with a lot of grey, this shade is right for you. If you have little to moderate grey, a lighter shade may give a better result. Available for Full or Partial Grey Coverage in: Just For Men with Autostop The Foolproof way to eliminate all grey while preserving the subtle variations in your hair. Touch of Grey Lets you keep some grey blended with the subtle variations of your natural colour.